Hogan and Tod's: the symbol of Italian elegance.

by Marjon Snieders
2 June 2023

Hogan and Tod's: the symbol of Italian elegance.

Tod's is an Italian luxury brand known worldwide for its high-quality shoes, bags and accessories. Founded in the 1920s, the brand has built a solid reputation for craftsmanship, quality and timeless elegance.

One of Tod's main characteristics is the use of high-quality leathers. In addition, the brand is known for its outstanding craftsmanship with attention to the smallest of details. Each pair of Tod's shoes is handmade by experienced artisans in Italy. This not only gives the shoes a luxurious look, but also ensures durability and comfort.

One of Tod's most iconic products has to be the Gommino driving shoes. This loafer-style shoe with a soft leather construction and signature studded sole (133 studs per shoe to be exact) are available in a variety of colors and finishes and are often chosen in elegant, casual looks. These women's shoes have become the symbol of Tod's style. Even in our collection, the Gommino loafer has had a steady and rapidly growing fan base from the beginning!

 



Tod's campaign 'The Art of Craftsmanship'

 

In addition to sneakers, loafers and ballet flats, the brand also offers a range of matching bags that are both functional and stylish. Every year we try to create the most beautiful combos with Tod's shoes and matching crossbody and handbags. Unfortunately, the unique sets we had at the beginning of the season have already sold out so our current selection of Tod's bags is limited.


In addition to its commitment to craftsmanship and quality, Tod's also pays attention to sustainability. In recent years, the brand has launched several initiatives to promote eco-friendly production processes and is committed to ethical business practices.





"In this increasingly digital world, where so much is made by machines on an industrial scale, the value of craftsmanship is becoming more and more precious. The people I met in the company and their experience were the real source of inspiration."_ Tim Walker


Tod's celebrated the time-honored tradition of Italian craftsmanship and know-how by collaborating with world-renowned photographer Tim Walker. In the campaign "The Art of Craftsmanship," Tim Walker told an original story through a series of stunning images and videos, with an ironic and surreal feel. With his unmistakable contemporary style and language, the photographer plays on the double register of objects and tools that highlight and depict the steps behind craftsmanship. "In this increasingly digital world, where so much is made on an industrial scale by machines, the value of craftsmanship is becoming more and more precious. The people I met in the company and their experience were the real source of inspiration." Tim Walker, a renowned British fashion photographer, is known for his creative and dreamy imagery. Although Tod's and Tim Walker represent different disciplines within the fashion world, they worked closely together to create this unique and striking campaign.


This is not the first time Tod's and Walker have put their heads together. The first collaboration took place in 2018, when Walker provided photography for Tod's fall/winter campaign. This campaign, called "Timeless Icons," was a tribute to Tod's timeless aesthetic and elegance. Walker brought his signature style and creative vision to the campaign, with images that played with fantasy, surrealism and theatricality. The photographs reflected Tod's core values and conveyed a sense of enchantment and imagination in part through the use of beautiful sets, striking compositions and unexpected elements.

The collaboration between Tod's and Walker illustrates Tod's ability to collaborate with creative talents to enhance its brand image and explore new aesthetic directions. It allows Tod's to push the boundaries of traditional fashion campaigns and offer a unique visual experience to its target audience.





The latest exhibition, The Art of Craftsmanship, took place in the Cavallerizze of the Leonardo Da Vinci National Museum of Science and Technology during Milan Design Week 2023.

 

It almost goes without saying that Tod's has also caught the attention of countless global celebrities, this of course because of its sophisticated style and high quality. Some of the celebrities who have been spotted wearing Tod's shoes include Gwyneth Paltrow, Angelina Jolie, Charlize Theron, Olivia Palermo and Kate Middleton. The Duchess of Cambridge is a regular fan of Tod's shoes. Her preference is often for the comfortable and stylish ballerina flats!


Hogan is also a well-known Italian brand that focuses on luxury shoes, bags and accessories and really can't help but be mentioned in the same breath as Tod's . The brand , founded in 1986, like Tod's, is known for its uncompromising attention to craftsmanship, quality and style. Hogan combines traditional Italian craftsmanship with innovative designs to create timeless yet contemporary products.

 

One of Hogan's hallmarks is its focus on comfort and functionality. The brand uses high-quality materials, such as leather and technical fabrics, to produce shoes and accessories that are both comfortable and durable. Hogan is best known for its sneakers, which offer a harmonious blend of sportiness and elegance. The sneakers are loved for their sophisticated designs, high-quality workmanship and attention to detail.

 

Hogan has also collaborated with well-known designers and celebrities to create special collections. This has helped the brand expand its reach and strengthen its position in the fashion world. Hogan's collaboration with Karl Lagerfeld and Katie Grand are some examples of successful partnerships that have contributed to the evolution and innovation of the brand. Similarly, Hogan has attracted the attention of numerous celebrities from around the world. Some of the well-known celebrities who have been spotted in Hogan shoes include Kendall Jenner, Chiara Ferragni (Italian fashion blogger), Dakota Fanning and Jessica Alba.

 

In addition to sneakers and sandals, Hogan also offers a wide range of bags and accessories. Hogan's bags combine functionality with stylish designs and often feature the iconic Hogan logo. The accessories, such as belts and purses, exhibit the same attention to detail and craftsmanship as the brand's shoes and bags. We also started the season with Hogan with unique matching bags, accessories and shoes but unfortunately these are already sold out.

 

Hogan and Tod's both place a strong focus on craftsmanship, quality and contemporary design. With the extensive knowledge of fashion, experience in innovative developments and special collaborations make Hogan and Tod's the symbol of Italian elegance and therefore an important player in the luxury shoe and accessory market.

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